Sales in the digital age.

Course The New Sales Manager

Course dates

This programme runs two times a year, click here for the exact start dates.

Fee

€ 3,250 - We offer a 10% discount for alumni from Erasmus University Rotterdam and RSM.

How can sales professionals adjust to the digitalisation of products and services? And how can you tap into the increasing need for customer centricity? You might recognise these challenges, but aren’t sure how to deal with them in your role as sales manager.

Learning objectives

After completing the programme, you will be able to:

  • coach your sales team to sell solutions instead of products and services
  • know what type of sales representatives you should recruit for your sales team
  • accurately classify the segments in your customer base
  • design optimised sales approach plans for each segment in your customer base
  • know how and when to use digital sales to create more leads
  • manage multiple routes to benefit your sales, including social media and various online content, plus inbound sales, representatives and the quality of your customer service
  • experiment with new management behaviour to lead and inspire your sales team
  • design a high-performance plan to implement the four building blocks.

Contact

Open Programmes

Do you want to know which programme will benefit you most? Get in contact with our RSM programme advisor for more detailed information about this programme.

More information

In-company Programmes

All of our RSM open programmes can also be offered ‘in-company’ to a group of participants solely from your organisation. This allows you to concentrate fully on your organisation’s own issues and situation, and we can schedule the programme at the time and location you prefer. We can also tailor the content to fit your organisation’s needs. Please feel free to contact us for a no-obligation proposal and to explore the possibilities.

More information

Course dates

This programme runs two times a year, click here for the exact start dates.

Fee

€ 3,250 - We offer a 10% discount for alumni from Erasmus University Rotterdam and RSM.

Tax
Excluding 21% tax
Duration
3 days
Offered by
Rotterdam School of Management, Erasmus University
Discipline
Business administration
Course type
Course | Training | Executive programme
Instruction language
English
Funding
Private

Registration

This is a programme of the Rotterdam School of Management, Erasmus University. For more information about the programme, visit our website: RSM.NL/NSM