Good and committed teachers are key to high-quality education. Efforts can be made to further professionalize teachers. This includes greater appreciation for the work of lecturers, for example by paying more attention to educational performance in the academy. Lecturers must also be able to keep abreast of the latest substantive, didactic and digital developments. It helps to be able to share your own educational material and to use that of others. Lecturers should have more opportunities to develop themselves, for example - in the case of lecturers at universities of applied science - by conducting their own research.