(Thomas) TW Frick

(Thomas) TW Frick
External PhD candidate Rotterdam School of Management, Erasmus University Department of Technology and Operations Management
Burg. Oudlaan 50, Rotterdam

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Thomas Frick is a PhD candidate in the Department of Technology and Operations Management at Rotterdam School of Management. His research lies in the intersection of information systems and marketing. Within his dissertation he focuses on advertising personalization and its implications for firms, consumers, as well as advertising platforms.

Thomas holds a Bachelor of Science in Business Administration from LMU Munich and a Master of Science in Business Information Management from Rotterdam School of Management. Thomas has working experience within the telecommunications and consulting industry where he mostly focused on analytical topics.

  • Thomas Frick, Ting Li & P Pavlou (2016) - Investigating The Impact Of Social Influence On The Personalization-Privacy Paradox: An Eye Tracking Study
  • Thomas Frick & Ting Li (2015) - Social Retargeting – A Randomized Field Experiment
  • Thomas Frick & Ting Li (2015) - Understanding Information Privacy Concerns in Social Advertising: An Eye Tracking Study

  • Thomas Frick, Dimitrios Tsekouras & Ting Li (2014) - For Whom, How, and Where? Examining the Relationship between Social Media and Music Album Performance

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