Make it happen

Erasmus University is determined to help people to make their ambitions come true. It offers a truly international environment, thereby forming a strong unity with the city of Rotterdam. This makes Erasmus University the institute for ambitious thinkers and doers. A unique place that enables you to make things happen!

Brand Identity Wheel

All elements that are of importance to the Erasmus University Rotterdam brand have a place in what is referred to as the Brand Identity Wheel. The brand identity, brand promise, i.e. positioning, core values, including the provision of evidence, and market position come together in this model.
A matter-of-fact attitude, enthusiasm, honesty and authenticity were key qualities to the designers of our corporate identity.