Name of minor:
Rotterdam School of Management, Erasmus University (RSM); department Strategic Management & Entrepreneurship
Other programs which are contributing to the minor:
Rotterdam School of Management, Erasmus University (RSM)
This Minor is about launching and building successful new business ventures. The emphasis is on spotting and acting on (lucrative) business opportunities and transforming them into successful start-ups. Students do not only learn about entrepreneurship, they also learn how to be an entrepreneur. Students personally experience what it takes to become an entrepreneur by dreaming up their own business idea in a team of students. This business idea will be developed into a real business under the supervision of expert entrepreneurs. Basis for this learning experience is the ‘effectual’ approach, which consists of a series of core principles underlying the behavior of successful (serial) entrepreneurs.
The major aim of this Minor is learning how to get started and developing entrepreneurial skills (such as pitching, financial bootstrapping, design thinking, etc.). In addition, students will follow lectures on specific topics such as entrepreneurial finance and marketing, the knowledge of which will be directly applied to their newly created venture (ideas). For example, students learn about marketing challenges and how entrepreneurs with limited budgets reach, communicate and co-develop with their customers; as well as unique financial issues related to entrepreneurial firms and the (dis)advantages of various sources of financing.
Watch the video on YouTube for more information about the minor.
Learning objectives:In the Minor Entrepreneurship you will:
- Develop an entrepreneurial mindset that enables you to spot and evaluate new business opportunities
- Experience the whole entrepreneurial process in just 2 months time !
- Learn how to come up with a viable business idea
- Move beyond the planning stage and learn how to put your business idea into practice
- Use an effectual (i.e., action-based) approach to new venture creation
- Learn how to validate your business idea in the market
- Learn how to form partnerships with entrepreneurial team members, but also with customers, suppliers and investors
Specific characteristics:not applicable
Maximum number of students that can participate in the minor:100
Minimum number of students that can participate in the minor:10
Core module: Getting started
ExaminationThe final grade for the Minor (15 ECTS) will consist of different components including the new venture assignment, that will be pitched to a jury of experts at the end of the course (i.e., separate grades for the written business script and final pitch), and a range of in-class and team assignments. It is possible to compensate insufficient grades as long as the individual grades are higher than 5.5.
Contact person:Dr. Ingrid Verheul
Phone: (010) 408 1422