Gizem Yalcin is a first-year Doctoral Candidate in Marketing at the Rotterdam School of Management, Erasmus University.
Her specialization is consumer behaviour, and she is very much interested in the concept of technology and how it affects the way consumers behave.
Gizem completed her undergraduate studies (BSc) in Management at Bilkent University in Turkey with a major in marketing & innovation and a minor in psychology. She graduated cum laude in 2017 from ERIM’s Research Master in Business and Management with a specialization in marketing. She has received several grants during her graduate studies, including one from the European Institute of Advanced Studies in Management (2016) and the ERIM Achievement Grant (2015).
In 2017, she was also awarded the Professor G. W. J. Bruins Prize, which is intended for research master students who excel in terms of their academic performance and research qualities.
Gizem is a member of the ERIM PhD Council, taking up the role of first year representative.