Inleiding
The rise of generative artificial intelligence in professional contexts is moving at a rapid pace. However, many organizations struggle with how to deploy this technology effectively without compromising public accountability, digital autonomy, or privacy. While many courses merely scratch the surface with practical skills like prompt engineering, this three-day masterclass offers a future-proof and critical perspective.
You will not only learn how the technology works behind the scenes, but also how to make well-founded choices that align with your organization's core values.
Praktische informatie
- Startdatum
- vrijdag 19 feb 2027
- Tijdsduur
- 3 dagen
- Prijs
- €2.450
- Interessegebied
- AI, Data & Digitalisering, Publieke sector, Overheid & Bestuur, Samenleving, Cultuur & Filosofie
- Onderwijsvorm
- Op locatie
Voor wie is dit bedoeld?
This program is specially designed for non-technical professionals who hold responsibilities regarding AI implementation, oversight, sustainability, or privacy. Think of policymakers, privacy and sustainability officers, and professionals from both the public sector and private organizations (such as CSR departments). No prior technical knowledge of artificial intelligence is required; the essential fundamentals are covered on the first day.
Program Structure
Resilient use and technical fundamentals
Introduction to the essential technical fundamentals behind Large Language Models (LLMs).
How to leverage these models effectively in a way that remains resilient to changes in technology and regulation.
Responsible use, privacy, and sustainability
Key privacy considerations in relation to generative AI.
Effective recommendations to promote its use in an environmentally, economically, and societally sustainable way.
AI Governance and your own implementation plan
Morning: Deep dive into AI governance and strategic considerations.
Afternoon: An interactive game session using a digital game designed to foster critical thinking and debate, serving as the starting point to draft your organization's implementation plan.
Teaching Team
The programme is taught by an interdisciplinary team of experts from the Erasmus School of History, Culture and Communication (ESHCC):
Dr. João Fernando Ferreira Gonçalves (Associate Professor, expert in machine learning and societal impact)
Dr. Daniel Trottier (Associate Professor, expert in digitalization and privacy)
Dr. Freya de Keyzer (Assistant Professor, expert in persuasive communication and sustainability)
Dr. Izabela Derda (Assistant Professor, expert in AI governance for the creative industry)
Dr. Teresa de la Hera (Assistant Professor, expert in digital games and new media technologies for engagement)
Startdatum
Meer weten over dit programma?
Sanne Sprengers
Programma- en procescoordinator
- E-mailadres
- ovp@eur.nl
Feiten & Cijfers
- Startdatum
- vrijdag 19 feb 2027
- Tijdsduur
- 3 dagen
- Prijs
- €2.450
Including:
- Study materials
- lunch and snacks and beverages
- BTW
- Niet van toepassing
- Voertaal
- Engels
- Onderwijsvorm
- Op locatie