Virtual Reality (VR) in Education: Lessons from a Large-Scale Pilot Study

CLI Lunch & Learn
Campus - Polak building

During this CLI Lunch & Learn, you will learn more about the interesting educational innovations and research taking place at Erasmus University Rotterdam (EUR) and beyond. During this session, Yvonne van Everdingen (RSM) and Marie Kegeleers (ECDA) will share their insights about using VR in education through the lens of a recent pilot study. 

Date
Tuesday 23 Jun 2026, 12:00 - 13:00
Type
General
Spoken Language
English
Space
Education Lab
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In this presentation, we discuss the use of VR in education through the lens of a recent pilot study. In this study, VR was used to help 160 students enrolled in the course Sustainable Marketing and Consumer Behavior experience the environmental impact of AI use and data centers.

On the one hand, we address the organisational aspects of using VR in education, such as the development of an appropriate VR experience and the technical support required during the sessions. On the other hand, we compare VR as a teaching method with a traditional learning method, namely reading text-based materials. We present findings related to both students’ learning experiences and learning outcomes.

Speakers

  • A blonde woman in a blue blazer and black top, posed before green plants.
    Yvonne van Everdingen
    Yvonne is Professor of Marketing and Innovation at the Rotterdam School of Management and Academic Director of the ECDA Expert Practice Immersive Technologies. She is also a member of the Advisory Board CIIIC (Creative Industries Immersive Impact Coalition). Her research focuses on XR applications in marketing, retail, and education.
  • Woman with long wavy brown hair wearing lavender shirt in leafy setting
    Marie Kegeleers
    Marie runs the Immersive Xperience Lab at Erasmus University Rotterdam, a lab dedicated to exploring how immersive experiences can bridge the gap between technology and society, supporting meaningful integration of XR in education.

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Date: Tuesday 23 June 2026
Time: 12:00 - 13:00 (doors open at 11:45)
Location: Erasmus Education Lab - Campus Woudestein
Entrance: free (including lunch)

Colleagues and students from ISS, EUC and Erasmus MC can request online participation by sending an email to cli@eur.nl

Organised by the Community for Learning & Innovation

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