dr. (Michael) ML Wayne

Biography

Michael holds a PhD in sociology from the University of Virginia, USA. From 2015 to 2018, Michael was a Kreitman Post-Doctoral Research Fellow in the Department of Communication Studies at Ben-Gurion University of the Negev, Israel. He is currently a member of the Global Internet TV Consortium and previously served as the managing editor of The Communication Review between 2011 and 2015.

Michael’s research uses a variety of qualitative methods to address television industries, audiences, and texts from a critical perspective. His work has been published in Media, Culture & SocietyJournal of Popular Culture,* Interactions: Studies in Communication & Culture*, and Journal of Popular Television.

Erasmus School of History, Culture and Communication

Assistant professor | Department of Media and Communication
Email
wayne@eshcc.eur.nl
Room
M8-39
Location
Burg. Oudlaan 50, Rotterdam

More information

Work

  • Michael Wayne (2019) - Branding Young: Marketing OTTs in the Shadow of Netflix
  • Michael Wayne (2019) - Constructing the Racist Past in a Post-Racial Age: Colorblind Audiences and Cinemax’s The Knick
  • Michael Wayne (2019) - Off-the-Record and Into Print: Making the Most of Industry Interviews in the Age of Netflix
  • Michael Wayne (2019) - “Stagnation is the New Up”: A Case Study of Global SVODs and Multi-Channel Providers in Israel
  • Michael Wayne (2019) - “Stagnation is the New Up”: Netflix Original Series and Multi-Channel Providers in Israel
  • Michael Wayne (2018) - Netflix and the National Television Industry: Examining Multi-Channel Providers in Israel

New Media and the Creative Industries

Level
BA-2
Year Level
BA-2
Year
2023
Course Code
CM2556

TV Industries in the Age of Streaming

Year Level
BA-2, BA-3
Year
2023
Course Code
CM2080

Master Thesis

Year Level
MA, MA, MA, MA, MA
Year
2023
Course Code
CM5000

Media and Communication Theory

Year Level
Pre-master, Pre-master, BA-2, Minor, Pre-master, BA-2, Pre-master
Year
2023
Course Code
CM0004

Production Cultures in the Streaming Ind

Level
MA
Year Level
MA
Year
2023
Course Code
CM4356

Master Class

Year Level
MA, MA, MA, MA, MA
Year
2023
Course Code
CM4500

Media Industries and Audiences

Level
BA-1
Year Level
BA-1
Year
2023
Course Code
CM1012

News regarding dr. (Michael) ML Wayne

“Netflix has an advantage at the negotiating table as long as people making the content don’t know the value of their labour”

The use of data by Netflix has been key in its success, Michael Wayne’s insights were called upon for a recent article in the Wall Street Journal.

Participating in specific understandings of Jewish identity through acts of paid subscription

Mike Wayne (ESHCC) and Matt Sienkiewicz (Boston College) publish study examining the role of minority identity in competition among niche streaming services.

New study by Mike Wayne: “We Don’t Aspire to Be Netflix”

Dr. Mike Wayne publishes study of content acquisition strategies and licensing practices among niche streaming services.
Person holding remote control to switch tv channel

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