Viewing hundreds of profiles, swiping for hours on end, and coming up with the best opening line. We do it less and less: the appeal of dating apps is decreasing. In the eighth episode of our science podcast "Oh Ja Joh?!", we speak with health psychologist Janneke Schokkenbroek about the reasons for this.
People prefer to stay single more often, even though there have never been so many ways to meet new people. Dating apps seemed like the way to find love, especially during the corona period. But that turns out not to be entirely true. Has dating truly become more difficult?
Choice overload
Schokkenbroek conducts research into everything related to romantic relationships in the digital age. According to her, dating apps do have potential, but they do not serve their intended purpose. This is due to the apps' revenue model. 'As long as you use the app, they make money. And for better matches, you have to get a paid subscription', she explains. There is also an oversupply of choice, causing people to become more critical and checking out (too) quickly on a first date.
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