Are you a SME struggling with understanding and implementing data? Facing challenges in taking steps to close the gap in data knowledge and applications? Or are you looking for opportunities to collaborate on digital innovations? We want to inspire you to use data in a smart way to fuel business growth!
- Date
- Tuesday 27 Jun 2023, 14:30 - 18:00
- Type
- Workshop
- Location
Erasmus Enterprise, 50 Burgemeester Oudlaan, 3062 PA Rotterdam
In the age of digitization, data has emerged as a valuable asset, powering the growth of digital giants like Amazon and Netflix through data science and analytics. But what about SMEs? We firmly believe that data can also empower entrepreneurial ventures to gain a competitive edge and thrive in their respective industries. Think of informed decision making, improved efficiency, enhanced customer understanding, identifying market trends, improved marketing, customer retention and much more.
We want to help you explore the possibilities and capitalize on opportunities in and with data. During this event you will be inspired by a panel of diverse speakers who will share their insights into the challenges and possibilities for SMEs regarding data.
After that, you are in the lead, you will have the chance to share the challenges you face and give us the chance to help you solve them, by going into how the latest trends in data science and AI can be leveraged to drive growth and innovation in SMEs.
We end the day with drinks & pizza and more valuable time to connect with businesses that can help you move forward.
Join us on June 27th as we take a deep dive into your how South-Holland MKB Data Clinic can support you on your data journey!
Program of the Day
14:30 - 14:55 Walk-in
14:55 - 15:00 Introduction by Liesje Goldschmidt & Parul Benien
15:00 - 15:15 Launch of South-Holland MKB Data Clinic by Ed Brinksma - President of Erasmus University Rotterdam
15:15 - 15:25 "Adding value to MKBs through collaboration on data" by Jos Maccabiani - Sr. Business Developer Digital Technology at InnovationQuarter
15:25 - 16:15 Panel discussion "Power of Data: If your SME's data could speak, what valuable insights and surprises would it share to guide your decision-making process?"
Moderated by: Maaike Blok, Project Manager at JADS MKB Datalab
- Frits Corvers -- Co-founder Webtify & Chairman at Jong MKB Rotterdam Rijnmond
- Stephanie Wagenaar -- Board Member at TLN
- Bart Spée -- Policy Advisor Digital Economy at Provincie Zuid-Holland
16:15 - 17:00 Sharing your SME Challenges
17:00 - 18:00 Networking Drinks & Pizza
Speakers
- Ed Brinksma -- President of Erasmus University Rotterdam
- Jos Maccabiani -- Sr. Business Developer Digital Technology at InnovationQuarter
- Maaike Blok -- Project Manager at JADS MKB Datala
- Frits Corvers -- Co-founder Webtify & Chairman at Jong MKB Rotterdam Rijnmond
- Stephanie Wagenaar -- Board Member at TLN
- Bart Spée -- Policy Advisor Digital Economy at Provincie Zuid-Holland
South-Holland MKB Data Clinic
The Zuid Holland MKB Data Clinic will work on closing the gap between the status quo and what is possible for MKBs with data science applications. We make knowledge, skills of data scientists applicable to MKBs by employing talented students to work on projects.
While MKBs often recognize opportunities to work with data science they have significant challenges in starting to address them and deploying solutions. The digital transition is challenging, more so for MKBs due to a lack of technical capacity which hinders value creation for themselves and their customers.
Through defined projects we aim to assist the MKBs in capitalizing on the latest data science techniques. This will enable a more data driven way of working and associated value and economic benefits for MKBs.
The Zuid Holland MKB Data Clinic is jointly led by Erasmus University Rotterdam and TU Delft.