Biography
Please also see my personal website and the website about an ongoing research project to foster sustainable behavior for more information.
Rotterdam School of Management, Erasmus University
Assistant professor | Department of Marketing Management
- krefeldschwalb@rsm.nl
More information
Work
- Antonia Krefeld-Schwalb, Xuwen Hua & Eric J. Johnson (2025) - Measuring population heterogeneity requires heterogeneous populations - Proceedings of the National Academy of Sciences of the United States of America, 122 (8) - doi: 10.1073/pnas.2425536122 - [link]
- Antonia Krefeld-Schwalb, Eli Rosen Sugerman & Eric J. Johnson (2024) - Exposing omitted moderators: Explaining why effect sizes differ in the social sciences - Proceedings of the National Academy of Sciences of the United States of America, 121 (12) - doi: 10.1073/pnas.2306281121 - [link]
- Antonia Krefeld-Schwalb & Benjamin Scheibehenne (2023) - Tighter nets for smaller fishes? Mapping the development of statistical practices in consumer research between 2008 and 2020 - Marketing Letters, 34 (3), 351-365 - doi: 10.1007/s11002-022-09662-3 - [link]
- Antonia Krefeld-Schwalb, Daniel Wall, Eric J. Johnson, Olivier Toubia, Daniel M. Bartels & Ye Li (2022) - The More You Ask, the Less You Get: When Additional Questions Hurt External Validity - Journal of Marketing Research, 59 (5), 963-982 - doi: 10.1177/00222437211073581 - [link]
- Antonia Krefeld-Schwalb, Thorsten Pachur & Benjamin Scheibehenne (2021) - Structural parameter interdependencies in computational models of cognition - Psychological Review, 129 (2), 313-339 - doi: 10.1037/rev0000285 - [link]
- Antonia Krefeld-Schwalb & Benjamin Scheibehenne (2020) - Tighter nets for smaller fishes: Mapping the development of statistical practices in consumer research between 2011 and 2018 - doi: 10.31234/osf.io/xjgyk
- Antonia Krefeld-Schwalb & Agnes Rosner (2020) - A new way to guide consumer's choice: Retro-cueing alters the availability of product information in memory - Journal of Business Research, 111, 135-147 - doi: 10.1016/j.jbusres.2019.08.012 - [link]
- Antonia Krefeld-Schwalb, Chris Donkin, Ben R Newell & Benjamin Scheibehenne (2019) - Empirical comparison of the adjustable spanner and the adaptive toolbox models of choice - Journal of Experimental Psychology: Learning Memory and Cognition, 45 (7), 1151-1165 - doi: 10.1037/xlm0000641 - [link]
- Antonia Krefeld-Schwalb (2018) - The Retro-Cue Benefit for Verbal Material and Its Influence on the Probability of Intrusions Under Dual-Task Conditions - Experimental Psychology, 65 (3), 128-138 - doi: 10.1027/1618-3169/a000400 - [link]
- Antonia Krefeld-Schwalb, Erich H Witte & Frank Zenker (2018) - Hypothesis-Testing Demands Trustworthy Data-A Simulation Approach to Inferential Statistics Advocating the Research Program Strategy - Frontiers in Psychology, 9, 460 - doi: 10.3389/fpsyg.2018.00460 - [link]
RSM Summer School (RSS)
- Year
- 2025
- Course Code
- MBA26-M4-RSS
Topics in Marketing Research B
- Level
- PhD
- Year Level
- PhD
- Year
- 2025
- Course Code
- BERMASC055
