prof.dr. (Dennis) D Fok

prof.dr. (Dennis) D Fok

Professor of Econometrics and Data Science

Full professor Erasmus School of Economics Econometrics
Location
Burg. Oudlaan 50, Rotterdam
Room
ET-35
Email
dfok@ese.eur.nl
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Profile

Dennis Fok is professor of Econometrics and Data Science at the Econometric Institute of the Erasmus School of Economics, Erasmus University Rotterdam. He obtained his PhD in 2003 on advanced econometric marketing models. He combines state-of-the-art quantitative techniques to relevant marketing topics. His research interests include applied econometrics in general, with a particular focus on combining new econometric methods with marketing questions. More specifically, he focuses on modeling unobserved heterogeneity, non-linear models, Bayesian statistics, and modeling consumer-level decisions. Recently, his research interests also concern models for high-dimensional data. One example is the development of methods and efficient estimation techniques for modeling choices from a very large set of alternatives. His work has been published in the top marketing journals such as Journal of Marketing Research, Marketing Science, International Journal of Research in Marketing and in top econometrics journals such as Journal of Econometrics, Journal of Applied Econometrics, and Journal of Business and Economic Statistics.

  • Dennis Fok (2017) - Advanced Individual Demand Models - doi: 10.1007/978-3-316-53469-5 - Springer
  • Dennis Fok, Philip Hans Franses & Richard Paap (2006) - Performance of seasonal adjustment procedures: simulation and empirical results - Palgrave Macmillan
  • Dennis Fok, Philip Hans Franses & Richard Paap (2002) - Econometric analysis of the market share attraction model - JAI Press

  • W Li, Dennis Fok & Philip Hans Franses (2019) - Forecasting own brand sales: Does incorporating competition help? - Econometric Institute, Erasmus University
  • Dennis Fok & Richard Paap (2019) - New Misspecification Tests for Multinomial Logit Models - Econometric Institute, Erasmus University
  • Koen Bel, Dennis Fok & Richard Paap (2014) - Parameter Estimation in Multivariate Logit Models with Many Binary Choices - Econometric Institute, Erasmus University
  • Dennis Fok, Richard Paap & Philip Hans Franses (2014) - Incorporating Responsiveness to Marketing Efforts in Brand Choice Modeling - Econometric Institute, Erasmus University
  • Dennis Fok, Richard Paap & A van Dijk (2012) - A rank-ordered logit model with unobserved heterogeneity in ranking capabilities - Econometric Institute, Erasmus University
  • Dennis Fok, Richard Paap & Philip Hans Franses (2012) - Modeling dynamic effects of promotion on interpurchase times - Econometric Institute, Erasmus University
  • M Dorotic, Dennis Fok, PC Verhoef & THA Bijmolt (2011) - Do Vendors Benefit from Promotions in a Multi-Vendor Loyalty Program? - doi: 10.1007/s11003-010-9128-8 - Econometric Institute, Erasmus University
  • Dennis Fok, Andre Stel, AE Burke & Roy Thurik (2009) - The dynamics of entry and exit - EIM
  • Dennis Fok & Richard Paap (2009) - Modeling category-level purchase timing with brand-level marketing variables - DEPARTMENT OF ECONOMETRICS
  • M Dorotic, Dennis Fok, PC Verhoef & THA Bijmolt (2009) - Do Vendors Benefit From Promotions In a Multi-Vendor Loyalty Program? - Universtity of Groningen
  • Dennis Fok & Philip Hans Franses (2009) - Testing Earnings Management - DEPARTMENT OF ECONOMETRICS
  • E van Nierop, Dennis Fok & Philip Hans Franses (2009) - Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangement - DEPARTMENT OF ECONOMETRICS
  • Yvonne Everdingen, Dennis Fok & Stefan Stremersch (2009) - Modeling Global Spillover of New Product Takeoff - DEPARTMENT OF ECONOMETRICS
  • C Horvath & Dennis Fok (2008) - Moderating Factors of Immediate, Dynamic, and Long-run Cross-Price Effects - Econometrics
  • C Hernandez Mireles, Dennis Fok & Philip Hans Franses (2008) - Why, How and When Do Prices Land? Evidence from the Videogame Industry - Econometrics
  • Dennis Fok, Richard Paap & Philip Hans Franses (2008) - Incorporating responsiveness to marketing efforts in brand choice modeling - Econometrics
  • Dennis Fok & Philip Hans Franses (2007) - Modeling the diffusion of scientific publications - Econometrics
  • Dennis Fok, Philip Hans Franses & Richard Paap (2007) - Seasonality and non-linear price effects in scanner-data-based market response models - Econometrics
  • LM Sloot, Dennis Fok & PC Verhoef (2006) - The short- and long-term impact of an assortment reduction on category sales. - Econometrics
  • Dennis Fok, Philip Hans Franses & Richard Paap (2006) - Performance of seasonal adjustment procedures: simulation and empirical results - Econometrics
  • A van Dijk, Dennis Fok & Richard Paap (2006) - A rank-ordered logit model with unobserved heterogeneity in ranking capabilities. - Econometrics
  • Dennis Fok, Cs Horvath, Richard Paap & Philip Hans Franses (2006) - A hierarchical Bayes error correction model to explain dynamic effects of price changes - Econometrics
  • E van Nierop, Dennis Fok & Philip Hans Franses (2006) - Interaction between shelf layout and marketing effectiveness and its impact on optimizing shelf arrangements - Econometrics
  • HP Boswijk, Dennis Fok & Philip Hans Franses (2006) - A new multivariate product growth model - Econometrics
  • Dennis Fok, Dick Dijk & Philip Hans Franses (2005) - A multi-level panel star model for us manufacturing sectors - Econometrics
  • Dennis Fok, Dick Dijk & Philip Hans Franses (2005) - Forecasting aggregates using panels, of nonlinear time series. - Econometrics
  • Dennis Fok, Cs Horvath, Richard Paap & Philip Hans Franses (2005) - A hierarchical Bayes error correction model to explain dynamic effects of price changes - Econometrics
  • Dennis Fok & Philip Hans Franses (2005) - Modelling the diffusion of scientific publications - Econometrics
  • Dennis Fok, Philip Hans Franses & Richard Paap (2005) - Seasonality and non-linear price effects in scanner-data based market-response modelss - Econometrics
  • Dennis Fok, Philip Hans Franses & Richard Paap (2005) - Performance of seasonal adjustment procedures: simulation and empirical results - Econometrics
  • Yvonne Everdingen, WB Aghina & Dennis Fok (2005) - Forecasting cross-population innovation diffusion: a Bayesian approach - Econometrics
  • Dennis Fok, Dick Dijk & Philip Hans Franses (2004) - Forecasting aggregates using panels of nonlinear time series
  • Dennis Fok, C Horvath, Richard Paap & Philip Hans Franses (2004) - A hierarchical bayes error correction model to explain dynamic effects of promotions on sales
  • Dennis Fok & Richard Paap (2003) - Modeling category-level purchase timing with brand-level marketing variables
  • Dennis Fok, Richard Paap & Philip Hans Franses (2003) - Modeling dynamic effects of the marketing mix on market shares
  • Dick Dijk, Dennis Fok & Philip Hans Franses (2003) - A multi-level panel smooth transition autoregression for US sectoral production
  • Dennis Fok, Richard Paap & Philip Hans Franses (2002) - Estimating dynamic effects of promotion on interpurchase times
  • Erjen Nierop, Dennis Fok & Philip Hans Franses (2002) - Sales models for many items using attribute data
  • Dennis Fok, Richard Paap & Philip Hans Franses (2002) - Modeling dynamic effects of promotion on interpurchase times
  • Dennis Fok, Philip Hans Franses & Richard Paap (2001) - Econometric analysis of the market share attraction model
  • Dennis Fok, Philip Hans Franses & Richard Paap (2001) - Incorporating responsiveness to marketing efforts when modeling brand choice
  • Dennis Fok & Philip Hans Franses (2000) - Forecasting market shares from models for sales
  • Dennis Fok & Philip Hans Franses (1999) - Impulse-response analysis of the market share attraction model
  • Dennis Fok & Philip Hans Franses (1999) - Impulse-response analysis of the market share attraction model
  • Dennis Fok, Philip Hans Franses & JS Cramer (1999) - Ordered logit analysis for selectively sampled data

  • E Korkmaz, Dennis Fok & Roelof Kuik (2014) - "The Need for Market Segmentation for Buy-Till-You-Defect Models" (No. ERS-2014-006-LIS) - ERIM Report Series Research in Management Erasmus Research Institute of Management
  • Roelof Kuik, E Korkmaz & Dennis Fok (2013) - "Counting Your Customers": When will they buy next? An empirical validation of probabilistic customer base analysis models based on purchase timing ( - Erasmus Research Institute of Management (ERIM)
  • Dennis Fok, A Burke, A Van Stel & Roy Thurik (2010) - Industry dynamics and entrepreneurship: an equilibrium model - TINBERGEN INSTITUUT
  • Yuri Peers, Dennis Fok & Philip Hans Franses (2010) - Modeling Seasonality in New Product Diffusion - ERIM Report Series Research in Management
  • C Hernandez Mireles, Dennis Fok & Philip Hans Franses (2010) - Random Coefficient Logit Model for Large Datasets - ERIM

  • Dennis Fok, Stefan Stremersch & Yvonne van Everdingen (2010) - ERIM Top Article Award

Erasmus Quantitave Intelligence

Start date approval
July 2019
End date approval
July 2022
Place
ROTTERDAM
Description
Research and teaching

Autoriteit Consument en Markt

Start date approval
November 2019
End date approval
November 2022
Place
S'-GRAVENHAGE
Description
Lid onderzoeksadviescommissie

Internship Hub

Year
2021
Course Code
FEB63017

Text Analytics for Marketing

Level
master
Year
2021
Year Level
master
Course Code
FEM11154

Thesis Hub Bachelor Econometrics & OR

Year
2021
Course Code
FEB63007

Thesis Hub BSc2 Econometrics / Economics

Year
2021
Course Code
FEB63008

Advanced Marketing Models

Level
master
Year
2021
Year Level
master
Course Code
FEM21024

Major & Master Orientation(econometrics)

Year
2021
Course Code
FEB62010

Seminar Case Studies in QMarketing

Level
master
Year
2021
Year Level
master
Course Code
FEM21001

  • Carlos Hernandez Mireles

    Marketing Modeling for New Products
  • Yuri Peers

    Econometric Advances in Diffusion Models
  • Evsen Korkmaz

    Bridging Models and Business: Understanding heterogeneity in hidden drivers of customer purchase behavior
  • Baris Depecik

    Revitalizing Brand and Brand Portfolios: Essays on Brand and Brand Portfolio Management Strategies
  • Pieter Schoonees

    Methods for Modelling Response Styles
  • Wei Li

    Competition in the Retail Market of Consumer Packaged Goods
  • Bruno Jacobs

    Marketing Analytics for High-Dimensional Assortments
  • Gertjan van den Burg

    Algorithms for Multiclass Classification and Regularized Regression
  • Thai Young Kim

    Data-driven Warehouse Management in Global Supply Chains
  • Luuk van Maasakkers

    Marketing modelling for large-scale assortments
  • Anoek Castelein

    Advanced individual response models
  • Xun Gong

    forecasting implied volatility surface
  • Kars Iddo Maik Schouten

    Semantics-Driven Aspect-Based Sentiment Analysis
  • Eric Slob

    Integrating Genetics into Economics

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