dr. (Jason) JMT Roos
Associate Professor of Marketing Management
- Location
- Burg. Oudlaan 50, Rotterdam
- Room
- T10-19
- Telephone
- 0104082527
- jroos@rsm.nl
Profile
My current research interests include
- Internet and new media
- Entertainment goods
- Structural modeling
- Bayesian econometrics
Please visit www.jasonmtroos.com for more information
My current research interests include
- Internet and new media
- Entertainment goods
- Structural modeling
- Bayesian econometrics
Please visit www.jasonmtroos.com for more information
- J.M.T. Roos, C.F. Mela & R. Shachar (2020). The Effect of Links and Excerpts on Internet News Consumption. Journal of Marketing Research, 57 (3), 395-421. doi: 10.1177/0022243720913029
- J.M.T. Roos & R. Shachar (2014). When Kerry Met Sally: Politics and Perceptions in the Demand for Movies. Management Science, 60 (7), 1617-1631. doi: 10.1287/mnsc.2013.1834
- C.F. Mela, J.M.T. Roos & Y. Deng (2013). A Keyword History of Marketing Science. Marketing Science, 32 (1), 8-18. doi: 10.1287/mksc.1120.0764
- S.W. Glickman, W. Boulding, J.M.T. Roos, R. Staelin, E.D. Peterson & K. Schulman (2009). Alternative pay-for-performance scoring methods: implications for quality improvement and patient outcomes. Medical Care, 47 (10), 1062-1068. doi: 10.1097/MLR.0b013e3181a7e54c
- J.M.T. Roos. Hyper-Media Search and Consumption. Duke University Prom./coprom.: C.F. Mela & R. Shachar.
Current Topics in Marketing Research
- Title
- Current Topics in Marketing Research
- Year
- 2020
- Year level
- (PhD) (master)
Experimentation & Causal Inference
- Title
- Experimentation & Causal Inference
- Year
- 2020
- Year level
- (master)
Marketing Analytics
- Title
- Marketing Analytics
- Year
- 2020
- Year level
- (master) (master) (master) (master)
Causal Inference & Experimentation
- Title
- Causal Inference & Experimentation
- Year
- 2020
- Year level
- (Master)
Begum Celikutan
Doctoral Research in Marketing (Marketing Science, Consumer Behaviour or Consumer Neuroscience)
Ibraheem Saleh Omar Badahdah
Doctoral Research in Marketing (Marketing Science, Consumer Behaviour or Consumer Neuroscience)
Almira Abilova
Doctoral Research in Marketing (Consumer Behavior)
Leonard Diederik van Brussel
Doctoral Research in Marketing (Decision Neuroscience)
Martina Pocchiari
Co-occurring Activities, Inherent Community Characteristics and Brand Community Participation
Martina Pocchiari
Co-occurring Activities, Inherent Community Characteristics and Brand Community Participation
-
Thomas Frick
The Implications of Advertising Personalization for Firms, Consumers, and Ad Platforms
-
Bruno Jacobs
Marketing Analytics for High-Dimensional Assortments
Adnan Tula
The international launch and diffusion of new products
Associate Professor
- University
- Erasmus University Rotterdam
- School
- RSM - Rotterdam School of Management
- Department
- Department of Marketing Management
- Telephone
- 0104082527