dr. (Jason) JMT Roos
Associate Professor of Marketing Management
Associate Professor RSM - Rotterdam School of Management Department of Marketing Management
- Location
- Burg. Oudlaan 50, Rotterdam
- jroos@rsm.nl
‹ Back to overview
Profile
My current research interests include
- Internet and new media
- Entertainment goods
- Structural modeling
- Bayesian econometrics
Please visit www.jasonmtroos.com for more information
My current research interests include
- Internet and new media
- Entertainment goods
- Structural modeling
- Bayesian econometrics
Please visit www.jasonmtroos.com for more information
- J.M.T. Roos & R. Shachar (2014). When Kerry Met Sally: Politics and Perceptions in the Demand for Movies. Management Science, 60 (7), 1617-1631. doi: 10.1287/mnsc.2013.1834
- C.F. Mela, J.M.T. Roos & Y. Deng (2013). A Keyword History of Marketing Science. Marketing Science, 32 (1), 8-18. doi: 10.1287/mksc.1120.0764
- S.W. Glickman, W. Boulding, J.M.T. Roos, R. Staelin, E.D. Peterson & K. Schulman (2009). Alternative pay-for-performance scoring methods: implications for quality improvement and patient outcomes. Medical Care, 47 (10), 1062-1068. doi: 10.1097/MLR.0b013e3181a7e54c
- J.M.T. Roos. Hyper-Media Search and Consumption. Duke University Prom./coprom.: C.F. Mela & R. Shachar.
Current Topics in Marketing Research
- Title
- Current Topics in Marketing Research
- Year
- 2018
- Year level
- (master)
Intro to Web Scraping and Dataviz in R
- Title
- Intro to Web Scraping and Dataviz in R
- Year
- 2018
- Year level
- (master)
Marketing Analytics
- Title
- Marketing Analytics
- Year
- 2018
- Year level
- (master)
Camilla Zallot
Doctoral Research in Consumer Behavior
Youngjin Chun
Doctoral Research in Consumer Behavior
Martina Pocchiari
Co-occurring Activities, Inherent Community Characteristics and Brand Community Participation
Martina Pocchiari
Co-occurring Activities, Inherent Community Characteristics and Brand Community Participation
-
Thomas Frick
The Implications of Advertising Personalization for Firms, Consumers, and Ad Platforms
-
Bruno Jacobs
Marketing Analytics for High-Dimensional Assortments
Adnan Tula
The international launch and diffusion of new products
Associate Professor
- University
- Erasmus University Rotterdam
- School
- RSM - Rotterdam School of Management
- Department
- Department of Marketing Management