dr. (Petra) PMA Tenbült

dr. (Petra) PMA Tenbült
Lecturer Erasmus School of History, Culture and Communication Department of Media and Communication
Location
Burg. Oudlaan 50, Rotterdam
Room
M8-05
Email
tenbult@eshcc.eur.nl

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Profile

Petra Tenbült (1977) is a lecturer in the Department of Media and Communication at Erasmus University. Petra studied Cognitive (Educational) Psychology at Maastricht University and in 2001 she became a PhD student at the Department of Health Promotion and Health Education of Maastricht University. Her dissertation was funded by a N.W.O. research program and investigated the underlying psychological processes when consumers get confronted with novel (food) technologies.

In 2006 Petra worked for an international company where she investigated how psychological phenomena can be applied to understand the preferences of consumers for fast moving consumer goods. Between 2007 and 2012 she worked as a lecturer at the Department of Marketing Management of Tilburg University. In this position, she tought (and coördinated) several consumer behavior courses for Business Studies and International Business.

The publications of Petra are mainly in the field of consumer behavior. Besides psychology and consumer behavior she enjoys to supervise and coach students with their bachelor and master thesises and to teach courses that are related to statistics and research methods.

Bachelor Thesis Class

Level
BA-3
Year
2021
Year Level
BA-3
Course Code
CM3051

Master Class

Year
2021
Year Level
MA, MA, MA, MA
Course Code
CM4500

Master Thesis

Year
2021
Year Level
MA, MA, MA, MA
Course Code
CM5000

Consumer Behavior & Marketing Action

Level
BA-2
Year
2021
Year Level
BA-2
Course Code
CM2062

Consumer Behavior & Marketing Action

Year
2021
Year Level
BA-2, BA-3
Course Code
CM2072

Bachelor Thesis

Level
BA-3
Year
2021
Year Level
BA-3
Course Code
CM3050

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