Programme in short
In the Data Science and Marketing Analytics programme, students focus on the tools and skills that are needed to analyze (big) data in modern businesses and turn it into meaningful insights.
Key Facts & Figures
- Type
- Master
- Degree
- MSc
- Mode of study
- Full-time
- Instruction language
- English
- Duration
- 1 year
- Study points (EC)
- 60
- Location
- Campus Woudestein
- Start date
- September
- Application Deadline (EEA)
- See menu item 'Admission'
Why study this programme?
Data Science and Marketing Analytics combines theory and practice from computer science, marketing, economics, and statistics, in such a way that the potential of big data can be exploited successfully to create greater value for consumers and firms.
Career prospectives
Data Science plays a fundamental role in the new Economy. With its strong history in data modeling, Erasmus School of Economics is well poised to train a new generation of data scientists.