Course Digital Communication

Course dates

14 – 16 April 2020

Fee

€ 2.650,-

The digital revolution has changed how we interact, entertain, work, advertise, collect data, do business and much more. This has resulted in a new set of opportunities and challenges in corporate communications, but many businesses have still experienced little valuable payoff for their digital efforts.

This course focuses on the transformation that technology has brought to the field of corporate communication, and how you can make effective use of it. You will develop valuable knowledge of how to optimise your organisation’s digital corporate communications.

Learning objectives

In this three-day programme, you will:

  • explore digital strategies for both internal and external corporate communications
  • get a comprehensive understanding of key social platforms, their pros and cons and how they can benefit your organisation
  • learn how to build an effective digital communication strategy to achieve your organisational goals.

Who should attend?

The masterclass is designed for experienced professionals in the field of: corporate communication, public affairs, general management and consultancy.

This executive-level masterclass offers professionals a highly flexible learning experience that fosters leadership, strategic thinking and corporate responsibility.

Contact

Susanna Marco

Email address
Phone
+31 10 408 2851

This course can also be taken as part of the Part-time Executive Master in Corporate Communication programme. This is a triple accredited executive master programme for experienced professionals, who aspire to boost their career with an executive Master of Science degree.

More information

Course dates

14 – 16 April 2020

Fee

€ 2.650,-

Tax
Excluding 21% tax
Start date
Duration
3 days
Offered by
Rotterdam School of Management, Erasmus University | Corporate Communication Centre
Discipline
Media and communication
Course type
Course | Masterclass | Workshop | Executive programme
Instruction language
English
Funding
Private

Registration

This is a programme of the Rotterdam School of Management, Erasmus University. For more information about the programme, contact programme manager Susanna Marco: https://www.rsm.nl/research/centres/corporate-communication-centre/contact/