- Course dates
17 – 19 May 2022
- Fee
€ 2.900,-
The power of new media is unprecedented. Investigative journalism and mainstream media are growing more aggressive. Firms have a multitude of channels to communicate directly with stakeholders. So how can you deal with these new vectors of influence, analyse their roots and effects with the help of investigative tools, and refine appropriate strategies?
Learn to identify strategies appropriate to mainstream media, stakeholder-driven media, social media and fake news in this three-day masterclass. And become familiar with the possibilities and limits of current best practices, and explore tools and principles to guide engagement per media type. During the course you start to design your own strategic media proposals with guidance and coaching.
Contact
Susanna Marco
- Email address
- ccc@rsm.nl
- Phone
- +31 10 408 2851
- Course dates
17 – 19 May 2022
- Fee
€ 2.900,-
- Tax
- Not applicable
- Start date
- Tuesday 17 May 2022
- Duration
- 3 days
- Offered by
- Rotterdam School of Management, Erasmus University
- Discipline
- Media and communication
- Course type
- Course
- Instruction language
- English
- Funding
private
- External link
- Read more about this programme
Registration
This is a programme of Rotterdam School of Management, Erasmus University. For more information about the programme, visit our website.