
Assistant Professor Erasmus School of Economics Business Economics
- Location
- Burg. Oudlaan 50, Rotterdam
- Room
- N2-02
- wendel@ese.eur.nl
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Profile
- R.E. Bes, S. Wendel, E.C. Curfs, P.P. Groenewegen & J.D. de Jong (2013). Acceptance of Selective Contracting: the Role of Trust in the Health Insurer. Bmc Health Services Research, 13 (1), 375. doi: 10.1186/1472-6963-13-375
- S. Wendel, B.G.C. Dellaert, A. Ronteltap & H. Trijp (2013). Consumers' Intention to Use Health Recommendation Systems to Receive Personalized Nutrition Advice. Bmc Health Services Research, 13 (126), 1-21. doi: 10.1186/1472-6963-13-126
- R.E. Bes, S. Wendel & J.D. de Jong (2012). Enrollees seem positive about selective contracting by their health insurer. European Journal of Public Health, 22 (2), 264.
- S. Wendel, J.D. de Jong & E.C. Curfs (2011). Consumer Evaluaton of Complaint Handling in the Dutch Health Insurance Market. Bmc Health Services Research, 11, 310. doi: 10.1186/1472-6963-11-310
- S. Wendel & B.G.C. Dellaert (2009). Situation-based shifts in consumer web site benefit importance: The joint role of cognition and affect. Information and Management, 46 (1), 23-30. doi: 10.1016/j.im.2008.11.001
- A. Ronteltap, S. Wendel, H. Trijp & B.G.C. Dellaert (2006). Marketing van producten die passen bij de genetische structuur van het individu. Ontwikkelingen in het Marktonderzoek / Jaarboek MOA, 2006, 127-142.
- S. Wendel & B.G.C. Dellaert (2005). Situation variation in consumers' media channel consideration. Journal of the Academy of Marketing Science, 33 (4), 575-584. doi: 10.1177/0092070305277447
- S. Wendel, R.E. Bes, J.D. de Jong, F.G. Schellevis & R.D. Friele (2010). De dikke doctor en de dikke patient. Nederlands Tijdschrift voor Geneeskunde, 154, A2897.
- S. Wendel & B.G.C. Dellaert (2020). Shades of labor: Motives of older adults to participate in productive activities. In Design Paper 146. Netspar
- S. Wendel, B.G.C. Dellaert & B. Donkers (2018). Life Cycle Option Value The value of consumer flexibility in planning for retirement. In Design paper 106. Tilburg: Netspar
- S. Wendel, M. Dai, B. Donkers & B.G.C. Dellaert (2016). Consumer Retirement Planning over the Life Cycle: Normative and Behavioral Perspectives on Assisting Consumer Decision-Making. In Netspar Survey Paper 48
- S. Wendel, R.E. Bes, J.D. de Jong & E.C. Curfs (2013). Verzekerden beoordelen telefonische klachtafhandeling beter dan schriftelijke klachtafhandeling. (nieuwsbrief). NIVEL.
Marketing Strategy in the Healthcare Ind
- Title
- Marketing Strategy in the Healthcare Ind
- Year
- 2020
- Year level
- master
Assistant Professor
- University
- Erasmus University Rotterdam
- School
- Erasmus School of Economics
- Department
- Business Economics
- Country
- The Netherlands