Navigating the Stakeholder Media Landscape

Inleiding

Learn to identify strategies appropriate to mainstream media, stakeholder-driven media, social media and fake news in this three-day masterclass.

Belangrijkste Feiten & Cijfers

Type
Cursus
Tijdsduur
3 dagen
Voertaal
Engels
Bekostiging

private

Startdatums

Coming soon

  • dinsdag 17 mei 2022

    Tijdsduur: 3 dagen

The power of new media is unprecedented. Investigative journalism and mainstream media are growing more aggressive. Firms have a multitude of channels to communicate directly with stakeholders. So how can you deal with these new vectors of influence, analyse their roots and effects with the help of investigative tools, and refine appropriate strategies?

Learn to identify strategies appropriate to mainstream media, stakeholder-driven media, social media and fake news in this three-day masterclass. And become familiar with the possibilities and limits of current best practices, and explore tools and principles to guide engagement per media type. During the course you start to design your own strategic media proposals with guidance and coaching.

Susanna Marco

E-mailadres
ccc@rsm.nl
Telefoonnummer
+31 10 408 2851

This course can also be taken as part of the Part-time Executive Master in Corporate Communication programme. This is a triple accredited executive master programme for experienced professionals, who aspire to boost their career with an executive Master of Science degree.

More information

Feiten & Cijfers

Kosten

€ 2.900,-

BTW
Niet van toepassing
Begindatum
dinsdag 17 mei 2022
Tijdsduur
3 dagen
Aangeboden door
Rotterdam School of Management, Erasmus University
Discipline
Media en communicatie
Type
Cursus
Voertaal
Engels
Bekostiging

private

Externe link
Read more about this programme

Inschrijving

This is a programme of Rotterdam School of Management, Erasmus University. For more information about the programme, visit our website.

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