prof.dr.ir. BGC (Benedict) Dellaert

Biography

Benedict Dellaert is professor of marketing at the Erasmus School of Economics. In his research and education he focuses on consumer decision-making and consumer- firm interaction. His research has important implications in digital marketing, financial services, healthcare, and travel. He regularly works with financial services firms on projects to support consumer decision making with online (risk) communication and personalized recommendations. Recent projects involve partners such as Achmea and APG. Professor Dellaert is a research theme coordinator at the Network for Studies on Pensions, Aging and Retirement (Netspar), a fellow of the Erasmus Research Institute of Management (ERIM), and a research fellow at the Tinbergen Institute. His former positions include posts at the University of Sydney in Australia, Tilburg University in the Netherlands, Maastricht University in the Netherlands, and Monash University, Melbourne (fractional).

Erasmus School of Economics

Full professor | Marketing
Email
dellaert@ese.eur.nl

Work

  • Benedict Dellaert (26 september 2022) - Choice Architecture for Healthier Insurance Decisions: Ordering and Partitioning Together Can Improve Consumer Choice

  • Benedict Dellaert (2010) - International Journal of Electronic Commerce (Journal) (Editor)
    Activiteit: Editorial work › Academic
  • Benedict Dellaert (2009) - International Journal of Research in Marketing (Journal) (Editor)
    Activiteit: Editorial work › Academic
  • Benedict Dellaert (2008) - Journal of Choice Modelling (Journal) (Editor)
    Activiteit: Editorial work › Academic

News regarding prof.dr.ir. BGC (Benedict) Dellaert

Netspar-subsidie van 250.000 euro voor Benedict Dellaert en Bas Donkers

Aan hoogleraren Marketing Benedict Dellaert en Bas Donkers van Erasmus School of Economics is een subsidie van 250.000 euro toegekend voor hun onderzoek naar…
Bas Donkers and Benedict Dellaert

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