dr. (Nuno) NM Almeida Camacho

dr. (Nuno) NM Almeida Camacho
Associate professor Erasmus School of Economics Business Economics
Location
Burg. Oudlaan 50, Rotterdam
Room
E2-05
Email
camacho@ese.eur.nl
Back to overview

Profile

Nuno Camacho is Associate Professor of Marketing at the Erasmus School of Economics (ESE) of the Erasmus University Rotterdam, The Netherlands. In hist research, Nuno builds econometric models aimed at better understanding consumer decisions. During his Ph.D. Nuno has focused on studying health-related decisions (i.e. patient and physician decision-making). 

Nowadays, Nuno teaches (evidence-based) marketing strategy and continues to use behavioral modeling to study topics in marketing of innovations and marketing for the life sciences industry (e.g., patient and physician decision-making, adoption of new therapies, drivers of patient non-adherence, etc). Nuno also coaches master and doctoral students doing their research on these topics.

  • UAK Betz, Nuno Almeida Camacho, M Gerards & Stefan Stremersch (2013) - Grassroots Innovation: A Promising Innovation Paradigm for Pharmaceutical Companies - Springer
  • Nuno Almeida Camacho (2013) - Patient Empowerment: Consequences for Pharmaceutical Marketing and for the Patient-Physician Relationship - doi: 10.1007/978-1-4614-7801-0 - Springer
  • Nuno Almeida Camacho, Vardit Landsman & Stefan Stremersch (2010) - The Connected Patient - Routledge Academic

  • NM (Nuno) Almeida Camacho (2021) - Marketing Letters (Journal)
  • Nuno Almeida Camacho (2013) - Journal of Marketing Research (Journal)
  • Nuno Almeida Camacho (2013) - International Journal of Research in Marketing (Journal)

Seminar Strategic Marketing

Level
master
Year
2021
Year Level
master
Course Code
FEM11188

  • Elio Keko

    Essays on Innovation Generation in Incumbent Firms
  • Gert Jan Prevo

    Customer-Centric Innovation: Learning from Resistance
  • Muhammad Asim

    Collaborative Idea Selection
  • Yuk Shouw/Brian Chung

    Beyond Structure and Measure: Marketing and Innovation in the Automotive Industry
  • Yuk Shouw/Brian Chung

    Beyond Structure and Measure: Marketing and Innovation in the Automotive Industry

Vergelijk @count opleiding

  • @title

    • Tijdsduur: @duration
Vergelijk opleidingen