prof.dr. (Ting) T. Li

Endowed Professor of Digital Business

Endowed Professor RSM - Rotterdam School of Management Department of Technology and Operations Management
Location
Erasmus University Rotterdam
Room
T 09-16
Telephone
+31 10 4081961
Email
tli@rsm.nl

Latest academic publication

Ting Li, J. van Dalen & P.J. Rees (2018). More than just noise? Examining the Information Content of Stock Microblogs on Financial Markets. Journal of Information Technology, Accepted. doi: 10.1057/s41265-016-0034-2[go to publisher's site]

More information

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Ting Li is the Endowed Professor of Digital Business and the Academic Director of MSc Business Information Management at Rotterdam School of Management (RSM), Erasmus University. She is the founding member of the Erasmus Centre for Data Science and Business Analytics. Ting Li is an expert in Digital Strategy, Ecommerce, Social Media Analytics, Mobile Marketing, Business Analytics, Online Advertising, and Pricing and Revenue Management. She has been a Visiting Professor at the Wharton School of Business, Temple University, Arizona State University, City University of Hong Kong, and Tsinghua University. In 2017, she was named by Poets & Quants as one of the Top 40 Professors Under 40 Worldwide.

Ting Li's research interest focuses on the understanding of the strategic use of information and its economic impacts on consumer behavior and firm strategy. Theoretically, she proposes new theoretical perspectives to understand why and how firms develop digital capabilities to improve their business capability, and how new information (technologies) impact consumer behavior and decision making. Methodologically, she applies inter-disciplinary approaches combining large-scale randomized field experiments, lab experiment, survey, eye-tracking, agent-based simulation, and machine learning techniques such as text mining and sentiment analysis to investigate the impact of IT on individuals, organizations, markets, and networks. Her work has been published in leading scientific journals, including Information Systems Research, Journal of Information Technology, Decision Support Systems, European Journal of Information Systems, International Journal of Electronic Commerce, and many others. Her research has been recognized with best paper awards and nominations (European Research Paper of the Year 2015), and best dissertation awards (Prof. Aart Bosman Dissertation Award, Accenture-PIM Marketing Science Dissertation Award). Her interdisciplinary research has been sponsored by multiple grants from the Dutch National Science Foundation (NWO) and multinational companies.

Ting Li develops close collaborations with industry partners. Her academic work introduces methods, models, and principles to guide organizations to manage informational challenges, build capabilities and compete in digital environments. She has consulted and worked in various capacities with Shell, Coolblue, Wehkamp, VIVAT, HelloPrint, KPMG, PwC, Accenture, Tweakers, Shop2Market, Dutch Railways, RET, amongst others. Ting’s teaching expertise is in the areas of digital strategy, digital transformation, digital commerce, social and mobile analytics, and social networks. She teaches in various RSM Bachelor, Master, and MBA/EMBA degree programs and is active in executive education programs. Prior to joining academic, Ting worked for General Electric and IBM in the area of e-business in supply chains, web services, and grid computing. She obtained her Ph.D. in Management Science at the Erasmus University and MSc in Computational Science at the University of Amsterdam.

Her faculty page can be found at: http://www.rsm.nl/people/ting-li/. Follow her on Twitter at @tinglinl.

  • Endowed Professor

    University
    Erasmus University Rotterdam
    School
    RSM - Rotterdam School of Management
    Department
    Department of Technology and Operations Management
    Country
    Nederland
    Telephone
    +31 10 4081961

    Associate Professor

    University
    Erasmus University Rotterdam
    School
    RSM - Rotterdam School of Management
    Department
    Department of Technology and Operations Management
    Country
    Nederland
    Telephone
    +31 10 4081961

    Visiting Assistant Professor

    University
    Arizona State University
    School
    W.P.Carey School of Business
    Department
    Information Systems
    Country
    Nederland
    Telephone
    +31 10 4081961

    Visiting Scholar

    University
    Arizona State University
    School
    W.P.Carey School of Business
    Department
    Informaiton Systems
    Country
    Nederland
    Telephone
    +31 10 4081961
  • Journal of Management Information Systems

    Role
    Referee
    Start Date
    Jan/2008

    International Journal of Electronic Commerce

    Role
    Referee
    Start Date
    Jan/2009

    Electronic Commerce Research and Applications

    Role
    Associate Editor
    Start Date
    Jan/2010
    • Ioannis-Filippos Kanellopoulos

      Doctoral Research in Business Analytics in Information Systems

    • Zherui Yang

      Doctoral Research in Business Analytics in Information Systems

    • Francesco Balocco

      Mobile Analytics

    • Thomas Frick

      Social Advertising

    • Jonathan McCottry

      Project Jonathan McCottry

  • RSM BV

    Start Date
    Jan/2017
    End Date
    Is current
    Place
    ROTTERDAM
    Specialty
    Revenue Management in Business Networks and Markets

Address

Visiting address

Burg. Oudlaan 50 3062 PA Rotterdam

Postal address

Postbus 1738 3000 DR Rotterdam