Biography
Phuong Hoan Le is a lecturer and PhD candidate at the Department of Media and Communication and the Erasmus Research Centre for Media Communication and Culture (ERMeCC). One half of her time is devoted to teaching in the International Bachelor in Communication and Media (IBCoM) and the Premaster Media & Business programmes. The other half is dedicated to her PhD research.
Freelancers, independent contracters, Airbnb hosts, Amazon Mechanical Turkers, Uber drivers, Deliveroo food deliverers, and many more gig workers make up a growing proportion of economies worldwide. In her PhD project supervised by dr. Vidhi Chaudhri, dr. Yijing Wang, and prof. dr. Susanne Janssen, Hoan investigates how gig workers identify with an organization and other loci at work, how they fulfil their need for belongingness to something larger than themselves, and the role of social media and online communities herein.
As active member of the Platform Labor Group and co-founder of Responsible Organizations: Communication, Change and Society (ROCCS), she regular organizes research meetings and guest lectures. Prior to this, she represented PhDs as member of the PhD Council of Erasmus Graduate School of Social Sciences and the Humanities, coordinated the ESHCC PhD Club blog, and helped bridge the gap between scientists and the broader public with the Wetenschapscafé committee of Erasmus University Rotterdam.
Hoan has a BA degree with honours in the Media & Culture track of History, a cum laude MA degree in the Media & Business track of Media Studies, and a MSc degree in Business Administration with the EUR Excellence Scholarship.
Prior to joining this department in 2018, Hoan has been a lecturer at the Department of Communication Science at the University of Amsterdam and was elected Student and Early Career Representative (two-year term, 2017-2018) of the Public Relations Division of the International Communication Association (ICA). She provided guest lectures at vocational universities and social selling workshops at Hewlett Packard Enterprise and other technology companies.
Erasmus School of History, Culture and Communication
- le@eshcc.eur.nl
- Room
- M8-10
- Location
- Burg. Oudlaan 50, Rotterdam
More information
Work
- Phuong Hoan Le (2022) - Verschillende benaderingen van platformwerk: Een literatuuronderzoek - Tijdschrift voor Arbeidsvraagstukken, 38 (4), 475-496 - doi: 10.5117/TVA2022.4.002.LE
- Phuong Hoan Le (2021) - The role of gig worker communities: Feelings of belongingness - [link]
- Phuong Hoan Le, Vidhi Chaudhri & Yijing Wang (2021) - Revisiting antecedents of organizational identification: How gig workers connect with the organization - [link]
- Phuong Hoan Le & Y Mao (2018) - Reddit as a new platform for public relations: Organizations' use of dialogic principles and their publics' responses in the subreddit IAmA - First Monday - Peer Reviewed Journal on the Internet, 23 (11) - doi: 10.5210/fm.v23i11.8131 - [link]
- Phuong Hoan Le & Y Mao (2016) - Reddit as a new platform for public relations: Organizations' use of dialogic principles and their publics' responses in the subreddit IAmA - [link]
- Phuong Hoan Le (2021) - LinkedIn Workshop
- PH (Phuong Hoan) Le (2020) - Social Selling
- Phuong Hoan Le (2020) - LinkedIn Workshop
- Phuong Hoan Le (2019) - Social Selling
- PH (Phuong Hoan) Le (2019) - Erasmus University Rotterdam (Organisational unit)
- PH (Phuong Hoan) Le (2019) - Erasmus University Rotterdam (Organisational unit)
- Phuong Hoan Le (2018) - Social Selling
- Phuong Hoan Le (2018) - Social Selling
- Phuong Hoan Le (2017) - Social Selling
Bachelor Thesis
- Level
- BA-3
- Year Level
- BA-3
- Year
- 2023
- Course Code
- CM3050
Communication and Organizations
- Year Level
- BA-1, Pre-master
- Year
- 2023
- Course Code
- CM1014
Introduction to Statistical Analysis
- Year Level
- BA-1, Pre-master, Pre-master, Pre-master, Pre-master
- Year
- 2023
- Course Code
- CM1005
Media and Business Transformations
- Level
- MA
- Year Level
- MA
- Year
- 2023
- Course Code
- CM4101
Internship
- Level
- BA-2
- Year Level
- BA-2
- Year
- 2023
- Course Code
- CM3041