Researcher profielen

Khadija van der Straaten is Associate Professor researching International Business and Sustainability at Rotterdam School of Management, Erasmus University. Her…

Steven Sweldens obtained his PhD in Marketing at Erasmus University in 2009, after which he became a marketing professor at INSEAD. There he taught courses in…

Curriculum Vitae Marta Szymanowska is a Professor of Macro-Finance and Philosophy of Finance at the Rotterdam School of Management, Erasmus University…

Research interests: Modeling consumer learning and inference making, Bayesian learning models, brand choice models. Private label brands, brand management,…