MSc Economics and Business
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This programme focuses on the tools and skills that are needed to develop cutting-edge marketing strategies and innovative customer experiences, based on the latest theoretical and methodological marketing research.

Key Facts & Figures

Mode of study
Instruction language
1 year
Study points (EC)
Start date
Application Deadline (EEA)
1 May
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The study programme in a nutshell

Harnessing detailed customer insights, you explore innovative marketing tactics to create value for customers, your firm and society at large. Our methodology will allow you to innovate and offer unparalleled customer experiences, distinguishing your business from competitors. Evidence-based decisions are the heart of the programme, acting as a catalyst for your company's growth and increased profitability.

Why this study

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Career opportunities after graduation

Graduates from our programme are making significant contributions across various types of companies today, be it multinationals, consulting firms, start-ups, or any other kind of organisation. Whether you want to work in the Netherlands or abroad, your skills and insights from this marketing master's programme will be in high demand. 

This could be your future

This vibrant city offers a variety in art, nightlife, culture and sports. Everything you wish for to enjoy your student life to the fullest.

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Your student life starts in the vibrant city of Rotterdam

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