dr. (Erjen) JEM van Nierop

All publications (4)

• Other output (4)

  • H.W.I. Herpen, J.E.M. van Nierop & L.M. Sloot (2012). The relationship between in-store marketing and observed sales for organic versus fair trade products. doi: 10.1007/s11002-011-9154-1
  • J.E.M. van Nierop, P.S.H. Leeflang, M.L. Teerling & K.R.E. Huizingh (2011). The Impact of the Introduction and Use of an Informational Website on Offline Customer Buying Behavior. doi: 10.1016/j.ijresmar.2011.02.002
  • J.E.M. van Nierop, R. Paap, B.J. Bronnenberg, P.H.B.F. Franses & M. Wedel (2010). Retrieving Unobserved Consideration Sets from Household Panel Data. doi: 10.1509/jmkr.47.1.63
  • J.E.M. van Nierop, D. Fok & P.H.B.F. Franses (2008). Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact On Optimizing Shelf Arrangements. doi: 10.1287/mksc.1080.0365

Ancillary activities (2)

Teaching (1)

Present position